Post by account_disabled on Jan 6, 2024 9:08:54 GMT
TAT rushes to awaken all types of markets Solving the problem of Asian nations turning to boom “Travel within the country” tourist market “South Asia-India-CLMV” continues to grow against the trend. TAT speeds up all forms of market awakening. Revealing that every country in Asia is booming “Travel within the country” stimulates the internal economy Most recently, they are preparing to push out strategies to increase promotional deals - push new products to stimulate tourist spending - catch the trend of travelers making short trips of less than 48 hours, while "China", Thailand's number 1 market, is beginning to receive results.
Already affected by the trade war Mr. Chattan B2B Email List Kunchorn Na Ayutthaya, Deputy Governor for Asia and Pacific Markets The Tourism Authority of Thailand (TAT) revealed that markets with very good tourist growth rates at the moment are: South Asia and India During the first quarter of the past, there was a growth rate of more than 20%, especially the Indian market, which grew more than 24%. Tourists in this market are divided into 2 large groups. It consists of families who like to travel to family destinations such as theme parks, water parks, etc. and MICE groups, which are mostly men who like to socialize. Moreover, the Sri Lankan market is also growing at a rapid pace. It is estimated that this market will continue to grow for the next 2-3 years. “The markets of neighboring countries in the CLMV group, or Cambodia, Laos, Myanmar and Vietnam, have always had good growth.
The only problem in this market is how to get more quality tourists with high spending to come into the country. At present, tourists from Vietnam are considered to spend a lot and are worth keeping an eye on, just like medical tourists from Vietnam. Myanmar and Cambodia,” Mr. Chatthan said. Every nation wakes up to "travel within the country" Mr. Chattan further said that One tourism phenomenon that is clearly starting to occur right now is Every country is trying to encourage people to travel more within the country. In order to increase circulating income within the country, therefore, in addition to traditional tourism competitors such as Japan, Taiwan or Vietnam, Nowadays, the domestic tourism of each country has also become a major competitor. “This issue, TAT must adjust its strategy to cope. By choosing to present a tourism image that provides an experience that is different from tourism that can be found within the country,” Mr. Chattan said and said that, however, the TAT still maintains its strategy as originally planned.
Already affected by the trade war Mr. Chattan B2B Email List Kunchorn Na Ayutthaya, Deputy Governor for Asia and Pacific Markets The Tourism Authority of Thailand (TAT) revealed that markets with very good tourist growth rates at the moment are: South Asia and India During the first quarter of the past, there was a growth rate of more than 20%, especially the Indian market, which grew more than 24%. Tourists in this market are divided into 2 large groups. It consists of families who like to travel to family destinations such as theme parks, water parks, etc. and MICE groups, which are mostly men who like to socialize. Moreover, the Sri Lankan market is also growing at a rapid pace. It is estimated that this market will continue to grow for the next 2-3 years. “The markets of neighboring countries in the CLMV group, or Cambodia, Laos, Myanmar and Vietnam, have always had good growth.
The only problem in this market is how to get more quality tourists with high spending to come into the country. At present, tourists from Vietnam are considered to spend a lot and are worth keeping an eye on, just like medical tourists from Vietnam. Myanmar and Cambodia,” Mr. Chatthan said. Every nation wakes up to "travel within the country" Mr. Chattan further said that One tourism phenomenon that is clearly starting to occur right now is Every country is trying to encourage people to travel more within the country. In order to increase circulating income within the country, therefore, in addition to traditional tourism competitors such as Japan, Taiwan or Vietnam, Nowadays, the domestic tourism of each country has also become a major competitor. “This issue, TAT must adjust its strategy to cope. By choosing to present a tourism image that provides an experience that is different from tourism that can be found within the country,” Mr. Chattan said and said that, however, the TAT still maintains its strategy as originally planned.